I could totally operate a Starbucks. I know the manager at my Starbucks and he's not a rocket scientist. I'm not a rocket scientist - so I figure I could do it too - right? He acts like he loves what he is doing - there's never a dull moment, and he works around coffee all day - what could be better?
Or, I could buy one of these shaved ice trucks and sell snow cones. This couple was at our "Fall Festival" (Halloween) the other night with their truck. They even have a web-site, they asked me to 'like' them on it. Hey, in Texas it's not a bad idea, although that night was a bit chilly for an ice snack - so I went to the In-n-Out truck for a hot hamburger instead. But this couple (about my age) looked relaxed and peaceful inside that truck - seemingly not a care in the world. Starbucks might come with a lot of headaches - but I bet shaved ice has a lot less. But the margins? Well the margins might actually be higher - ice is cheap - but the volume can't be too good year round. That would be the issue. (don't waste your time getting an MBA, just remember this, in a nutshell: it's all about high margins, and volume). And your only employee is your wife - that could be risky too. I want a lot of young cool looking employees working for me (Starbucks) - wouldn't you? But the freedom, ya, the freedom would be incredible in this truck. Now this guy in the truck, as I think about it, he really did look like a rocket scientist. What does that tell you?
Likely, I'm not gonna do any of that. Here's the problem (for instance): just yesterday I was notified that I had become a "Certified Outsourcing Professional" - a COP. They're going to mail me my certificate, and I can add the acronym to my business card and put it on LinkedIn too. Gotta update the resume and stuff like that. It's a big deal with the type of people I work with - and a pain to get. It's another one of those 'hooks', that keep you engaged in something you might not care much about in the first place. It's 'comfortable'. Typical isn't it, just when I was thinking about a Starbucks or a Shaved Ice truck - I got certified in something else, distracted from what's important. Regrets.
But what am I going to do with my life?? What about you?
"Hello - My Name is Regret". Matthew West has a song out there with those words - great song. We tell ourselves that we have regrets, and we are defeated. But we're not. That's the evil one talking to you. My real name is "Child of the one True King".
Choose carefully what you do. Love what you do. So I'm not the model for this yet (working on it) - but you could be! If you don't love what you do - keep doing it (don't just stop like some people say - that's dangerous) - but keep looking for something else - no regrets - stay alert and on the watch for that special something you might love to do. Search, discover, investigate - but don't get too comfortable doing what you don't love. Comfort and familiarity can kill you - the evil one will kill you this way - that's his goal. He'll rob you of your life, by robbing you of your time on earth. It's a perfect plan, that plays itself out everyday.
This isn't a new concept, Paul wrote in Ephesians (God's words): "Be careful how you walk, not as unwise men, but as wise, making the most of your time, because the days are evil". I think what he meant is that we can tend to waste our time, throw away precious time, time you can never get back.
No regrets - that's the goal.
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